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Friday, October 9, 2026
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Wolff Preparing to Divest Stake Pricing Mercedes F1 at £4.6 Billion

Toto Wolff with Mercedes F1 team
Team Principal Wolff has led Mercedes to record-breaking success in F1

Mercedes team principal Toto Wolff is engaged in advanced talks to sell a portion of his shareholding in the Mercedes F1 outfit.

This transaction values Mercedes at £4.6 billion – a record for a Formula 1 squad – following McLaren were valued at £3.5bn in an adjustment to corporate structure last September.

The Austrian executive, who owns a 33% stake of Mercedes F1, would sell a shareholding approximately five percent.

The 53-year-old will remain as team principal and CEO if the sale goes through.

Ownership Structure

The other shareholders in Mercedes F1 are Mercedes and industrial group Ineos Group, who both hold one-third of the enterprise.

An official representative stated: "We will be making no official statement on the matter. The management structure of the team will remain unaltered, and each shareholder are fully committed to the ongoing success of the brand in F1."

Valuation Increase

This arrangement signifies a significant increase in worth of Mercedes F1 after Ineos Group bought its stake for £208m in 2022.

This surge demonstrates the expansion in valuations of Formula 1 outfits in the past few years as a consequence of the increasing appeal of Formula 1 around the world.

This was also seen in the box-office performance of the F1 movie featuring Hollywood star Brad Pitt, which debuted in summer 2023 and earned more than $630m (£458 million) at the box office.

The film represents Pitt's most successful film and the most successful sports film to date.

Present Performance

Mercedes are second in the constructors' championship, behind McLaren, with three Grands Prix remaining this season.

Their lead driver British driver George Russell has won 2 of the 21 races this year and is fourth in the individual standings behind McLaren's Lando Norris and Oscar Piastri, and Red Bull Racing's Max Verstappen.

The team secured a record eight consecutive constructors' championships and seven drivers' titles, six for Lewis Hamilton and one by Nico Rosberg, from 2014 to 2021.

DH
About the author

Deanna Henderson

Elara Vance is a seasoned travel writer and luxury lifestyle expert, specializing in mountain resorts and adventure destinations across Europe.

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